Take Advantage of Social Media
Wonderful – you’re a Millennial or Gen Z, and you know all about social media – you announced your birth via Twitter and had a LinkedIn profile before you turned twelve. You know your way blindfolded through the social media maze, but are you taking advantage of your prowess to boost your career? What about industry groups? Industry groups are a fantastic way to connect with people in your field and build a deep, rather than wide, network. They provide an opportunity to build your knowledge and enhance your career persona. Connecting with an industry group – providing you take the time to share pertinent information – will often open doors to bigger and better opportunities. Within the precision manufacturing industry, two stellar local groups are:
- Minnesota Precision Manufacturer Association (MPMA)
- Manufacturers Alliance (MFRALL)
- Twitter invites users to share a 160-character bio – short, sweet, and sassy, with relevant hashtags and a link to your blog or portfolio.
- Facebook’s about section is the place to share information on likes, dislikes, fun facts, favorite books, etc. Remember, though, if this is your professional connection, a Facebook page tied to your business email, then it’s not the place for are those professional no no’s. Keep it clean. Keep it aligned with your professional appearance.
- LinkedIn, the ideal place for an in-depth professional profile. Keep it concise and to the point, but cover it all. This means awards, academic achievements, work experience, specific skills, as well as volunteer work, civic organizations, boards you served on, etc. Substantiate your credibility by including links to work samples, and a portfolio of documents, links, videos, or presentations. Of course, earning endorsements and recommendations from colleagues always helps.